2018-2019 Catalog

BSAD 2700 Introduction to International Business and Global Entrepreneurship

4.5 - 0.0 - 4.5

Course Description

This course presents a broad overview of the fundamentals of international business and global entrepreneurship. Unique issues include world-wide integration of financial markets, adaption of products and services, and the globalization of economic, political, legal, and cultural systems. The course also introduces students to topics related to international trade, rise of emerging markets, strategies for foreign market entry, and resources available to support entrepreneurial growth abroad.