2015-2016 Catalog

ENTR 2040 Entrepreneurship Feasibility Study

4.5 - 0.0 - 4.5

Course Description

Students assess the viability of a business idea to determine if the concept is feasible for business start-up, expansion, or long-term growth. Students identify and analyze through basic research the present climate to determine current trends for their business idea by completing an industry, target market, and competitive analysis. The students begin to assess the financial needs for the business idea in addition to their own skill, strengths, and talents to launch a successful business idea.